Nowadays, sending physical invitations has become less common. Digital sending, especially through WhatsApp, has become the most popular way to invite people to events. In this post, we'll introduce you to the best sites for creating invitations online and a step-by-step guide to sending them via WhatsApp.
Why create and send online invitations via WhatsApp?
Sending invitations online is economical, fast and practical. With WhatsApp, invitations arrive instantly and you can track who viewed your invitation. Furthermore, digital invitations are more sustainable, reducing paper waste.
The best sites to create invitations online:
There are many sites for creating invitations online, but some stand out due to their ease of use, customization options and price. Let's explore some of the best:
Canva: With an incredible variety of templates, it's easy to create attractive invitations on Canva. Additionally, the platform is free, although paid offerings offer even more features.
Adobe Spark: If you want invitations with a professional touch, Adobe Spark is a great choice. The platform offers many features and allows you to customize your invitations down to the smallest detail.
Step by step: How to create and send online invitations via WhatsApp:
Now that you know some of the best sites for creating invitations online, let's go step by step on how to create and send an invitation via WhatsApp:
- Choose a website to create your invitation: First, decide which platform you will create the invitation on. Consider the options available, the style of your event and your budget.
- Create the invitation: Most sites offer ready-made templates. You just need to choose what you like best and customize it with your event information.
- Download the invitation: After finalizing the design, download the invitation in a format that can be sent via WhatsApp, such as JPG or PNG.
- Send via WhatsApp: Open WhatsApp, choose the contact or group to whom you want to send the invitation and attach the invitation image to the message.
Useful tips to make your invitation more attractive:
When creating online invitations, consider these tips to make them more attractive:
Create a compelling subject line: When sending online invitations, the subject of the email or message is the first contact with the guest. Therefore, it must be interesting enough to arouse curiosity and the desire to open the message.
Customize your invitations: Try including personalized elements in your invitation, like the guest's name, to create a more personal connection.
Attractive Design: A visually appealing invitation is more likely to attract attention. So use vibrant colors, readable fonts, and high-quality images. Avoid excess visual information, the design must be clear and clean.
Be clear and concise: The most important information, such as date, time and location (even if it is a link to an online meeting), should be clearly visible and easy to understand.
Include relevant information: Detail the purpose of the event, the schedule, who will be present, among other information that may be relevant to the guest.
And more…
Call-to-Action (CTA): Include a clearly visible button or link so people can confirm attendance, buy tickets, etc. The CTA must be easily identifiable.
Choose the right time to send: The timing of sending the invitation can influence the opening and response rate. Depending on the event, sending early enough allows people to organize.
Optimize for mobile devices: Many people access emails and messages through their cell phones. Therefore, it is important that your invitation is optimized for viewing on different devices.
Use copywriting techniques: Good writing can make all the difference in an invitation. Use persuasion and storytelling techniques to attract the guest's interest.
Do A/B testing: If you have a large guest list, it may be worth testing different versions of your invitation (changing the design, message subject, etc.) to see which gets a better response. Then send the most successful version to the rest of the list.
With the right websites, as well as some useful tips, it is possible to say that creating and sending online invitations via WhatsApp can be an easy and fun task. This way, you will see how practical and efficient it is to invite people to your events this way.
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